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Free Mailchimp alternatives

Mailchimp still has a Free plan. Its plan comparison page (checked Oct 21, 2026) caps it at 250 contacts and 500 email sends a month, no more than 250 a day, with 1 seat and 1 audience. Automation flows are listed as not included (a free preview only), email scheduling and removing Mailchimp branding are not included, and email support covers only the first 30 days. The table compares each alternative's free plan with those limits; every figure comes from the vendor's own page.

10 listings · facts checked on official pages, latest 2026-10-26. Plans change; confirm on the vendor's site.

Free plan limits compared
PlanContacts or subscribersEmail sends
Mailchimp Free250500 a month (250 a day)
Kit (ConvertKit)10,000Unlimited broadcasts
beehiiv2,500Unlimited
Sender2,50015,000 a month
Systeme.io2,000Unlimited
Loops1,0004,000 per 30 days
MailerLite2502,500 a month
Omnisend250500 a month
Buttondown100Not stated
BrevoNot stated300 a day
SubstackNo limitNot stated

Sorted by the free contact or subscriber limit on each pricing page, largest first (ties alphabetical). Brevo, which limits daily sends instead, and Substack, a publishing platform with no subscriber limit, come last. Buttons marked "affiliate link" may earn us a commission at no cost to you; they never change the order. See the affiliate disclosure.

01Kit (ConvertKit)Email

No card neededChanged
What you get
Up to 10,000 subscribers, unlimited landing pages, forms and broadcasts.
How to get it
Try Kit for free at kit.com.
The catch
Visual automations, email sequences and removing Kit branding are listed under the paid Creator plan, not Free.

From the official page · checked Oct 26, 2026

Pick this if: You want room to grow: 10,000 subscribers free against Mailchimp's 250, with unlimited landing pages, forms and broadcasts, and you can live without automations until you upgrade.

Get Kit through our linkaffiliate link

Disclosure: Kit pays us 50% of your first 12 months if you upgrade through our link. It costs you nothing extra.

Kit (ConvertKit) details

02beehiivEmail

No card neededChanged
What you get
Up to 2,500 subscribers, 1 team seat, newsletter, website and podcast.
How to get it
Sign up for free at beehiiv.com.
The catch
2,500 subscriber cap.

From the official page · checked Oct 20, 2026

Pick this if: You publish a newsletter and want ten times Mailchimp Free's contacts (2,500), plus a website and podcast.

Try beehiivaffiliate link

We may earn a commission if you sign up or upgrade through this link. It costs you nothing extra.

beehiiv details

03SenderEmail

No card needed
What you get
Send up to 15,000 emails a month to 2,500 subscribers with the drag-and-drop builder, templates, popups and forms.
How to get it
Click "Start With Free Plan" on sender.net/pricing.
The catch
New accounts get a 14-day Professional trial first, then drop to the Free Forever limits.

From the official page · checked Oct 20, 2026

Pick this if: You want a drag-and-drop builder, popups and forms, with 15,000 emails a month to 2,500 subscribers, thirty times Mailchimp Free's 500 sends.

Open Sender pricing

Sender details

04Systeme.ioCommerce

No card neededChanged
What you get
Run sales funnels, unlimited email sends, one online course, one blog and a custom domain for up to 2,000 contacts, with no end date.
How to get it
Click "Start for free" on systeme.io/pricing.
The catch
The free plan stops at 2,000 contacts and 3 sales funnels, and allows only 1 automation rule and 1 email campaign (newsletters are unlimited).

From the official page · checked Oct 24, 2026

Pick this if: You sell something and want email for up to 2,000 contacts with unlimited sends, plus sales funnels, a course and a blog, on one free plan.

Try Systeme.ioaffiliate link

We may earn a commission if you sign up or upgrade through this link. It costs you nothing extra.

Systeme.io details

05LoopsEmail

No card needed
What you get
Email marketing and transactional sending for up to 1,000 subscribed contacts, with 4,000 total sends per rolling 30 days and every feature included.
How to get it
Choose Start for free on loops.so/pricing.
What it requires
No credit card required.
The catch
Free emails carry a "Powered by Loops" footer, and sends are capped at 4,000 per rolling 30 days.

From the official page · checked Oct 20, 2026

Pick this if: You send product email from a software app and have up to 1,000 contacts, four times Mailchimp Free; marketing and transactional sends share 4,000 per 30 days.

Open Loops pricing

Loops details

06MailerLiteEmail

Changed
What you get
Up to 250 subscribers, 2,500 monthly emails and 2 user seats, with campaigns, automations, a website, a landing page and signup forms.
How to get it
Choose Sign up free on mailerlite.com/pricing.
The catch
The free plan covers only 250 subscribers, 3 active automations, 1 website and 1 landing page, and sending through the API or MCP server needs a paid plan.

From the official page · checked Oct 26, 2026

Pick this if: You need automations on a free plan: MailerLite lists 3 active automations, plus 2,500 emails a month instead of 500, at the same 250-subscriber cap.

Try MailerLiteaffiliate link

We may earn a commission if you sign up or upgrade through this link. It costs you nothing extra.

MailerLite details

07OmnisendEmail

No card needed
What you get
Send up to 500 emails a month to 250 contacts, with forms, automations, segmentation and 500 web push notifications.
How to get it
Click "Sign up" under Free on omnisend.com/pricing.
The catch
Only 250 contacts and 500 emails a month; built for ecommerce stores.

From the official page · checked Oct 20, 2026

Pick this if: You run an online store: the same 250 contacts and 500 emails a month as Mailchimp Free, but with automations, segmentation and 500 web push notifications.

Open Omnisend pricing

Omnisend details

08ButtondownEmail

What you get
Free for the first 100 subscribers, with a rich-text or Markdown editor and sending from a custom domain.
How to get it
Sign up at buttondown.com.
The catch
Past 100 subscribers you move to a paid tier.

From the official page · checked Oct 20, 2026

Pick this if: Your newsletter is under 100 subscribers and you want Markdown and your own sending domain. It holds fewer contacts than Mailchimp Free, not more.

Try Buttondownaffiliate link

We may earn a commission if you sign up or upgrade through this link. It costs you nothing extra.

Buttondown details

09BrevoEmail

No card needed
What you get
Up to 300 emails a day.
How to get it
Sign up at brevo.com.
What it requires
No credit card needed; account must be approved for sending.
The catch
The official page doesn't list a catch.

From the official page · checked Oct 20, 2026

Pick this if: You send often to a small list: up to 300 emails a day, against Mailchimp Free's 250 a day and 500 a month. Brevo approves accounts before they can send.

Open Brevo pricing

Brevo details

10SubstackEmail

What you get
Free publishing to any number of subscribers.
How to get it
Start a publication at substack.com.
The catch
If you turn on paid subscriptions, Substack keeps 10% of revenue and Stripe charges its own processing fees.

From the official page · checked Oct 20, 2026

Pick this if: You only publish a newsletter, want no subscriber limit, and may charge later; Substack keeps 10% of paid subscriptions.

Open Substack pricing

Substack details

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